Let's look at some important trends we see in the society:
- Possible reduces spending as a result of the financial turmoil
- Increasing oil prices
- Terrorist threats giving us an unsafe feeling
- Global warming and the need to safe energy
The trends in the society will result in a reduction of travel, or at least slowdown the growth curve of travel. People will work more from home, but do need social interaction. Thus the need for social interaction will only increase, meaning that future business software requires more social features. These social features should not only be among coworkers, but also among prospects, customers and partners.
The social interaction and collaboration requires to bring people together, and SaaS solutions in the cloud are the easiest way to bring people together, thus explaining the importance and huge opportunity of SaaS.